Pureology Goes Green: "Pureology is making strides toward a greener future
Better for you, Better for the environment
Pureology Serious Colour Care, the pioneer in sulfate free shampoos, continues to improve the environmental friendly line of prestige brand products that enhance colour radiance and brilliance, dramatically improve hair condition and ensure…Longer Lasting Hair Colour GUARANTEED!®
When Pureology entered the market, the brand launched with Organic Botanicals because pesticides and chemical residue can be harmful to nature. All Pureology products have been – and will continue to be – 100% Vegan and Animal Cruelty free.
Working towards a green future and celebrating the environment is not a luxury that can be overlooked. When consumers purchase Pureology, they continue to invest in superior colour care created with integrity and honesty as well as Pureology’s commitment to future generations with additional environmental and eco-friendly practices:"